Thursday, June 16, 2011

Google's playable Les Paul guitar doodle cost businesses around the world £166m in lost productivity

Strum away an hour or two: The interactive Les Paul Google Doodle released last week ended up costing businesses around the world £166million in lost productivity

The Google guitar doodle marking Les Paul's birthday last week cost the world £166million in lost productivity.

The late guitar pioneer was celebrated on what would have been his 96th birthday with his own playable doodle.

Anyone logging onto the Google homepage on June 9 and 10 would have seen the authentic-sounding doodle above the search box and could have strummed away using either their mouse or keyboard.

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The company spent just £9,300 on the design but, according to website Extreme Tech, this small investment ended up costing a staggering £166million as office workers took time off to play the interactive 'guitar'.

Workers spent a total of 10.7million hours distracted by the doodle, the weblog said.

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